In search of the ultimate mince pie from m&s

Marks and Spencer Ultimate All Butter Mince Pies Review

It doesn't take much to attract my attention to a box of pies - after all, we do very much keep our eyes on the pies at Pierate HQ! However when a box of pies is described as "Ultimate" in their title, these have got to be VERY good pies if they are to live up to their billing! So when I came across the Marks and Spencer Ultimate All Butter Mince Pies during a trip to London's Oxford Street recently, I certainly had to give them a pie rating! After all, these aren't just mince pies... these are M&S Ultimate All Butter Mince Pies...



Hand crafted Mince Pies from M&S

However the first impression I got when opening up the box of pies was that M&S seemed to be trying a bit too hard to make out these are hand crafted pies. For not only was this mentioned on the label in shiny, golden lettering, but every single pie out of the 8 I bought had the lid on wonkily. Now, I'm not going to argue that someone making pies by hand might put a lid or two on wonkily - just due to human nature and trying to get all these pies made before Christmas - but I find it hard to believe that the staff at M&S are so bad at making pies that they couldn't even get 1 of the 8 pies to have a lid that actually attached correctly! It's as if... dare I say it... the lids of these pies were intentionally put on wonkily to highlight the fact they are "hand crafted" rather than put on immaculately by a machine! Hmmm... I guess we will never know!


The Ultimate Mince Pie?!

The content gave a top, fruity flavouring, probably the best tasting mince pie filling I'd had. The full filling was mincemeat "packed with vine fruits, kirch soaked glace cherries, roasted almonds and armagnac." It was so moist and flavoursome and provided a striking, yet complimentary, contrast to the crisp pastry. You could really taste that you were getting one of your five a day here, rather than just some mincey, fruit goo leftovers. The capacity however was a bit disappointing, with several air gaps in the pie.


So ultimately, are these the best mince pies I've ever rated? I'm afraid not. In summary, I'd happily eat again, but would think twice about forking out £1 a pie for these, when there are other nice mince pies for a fraction of the price.

Marks and Spencer Ultimate All Butter Mince Pies
Score: 5.36/7
[Colour 5.5, Capacity 5.5, Consistency 6.5, Condition 5.5, Chewiness 5.5, Cheapness 3, Content 6, Total: 5.36/7]
RAS

Additional note: It must also be noted that unfortunately these pies are ridiculously hard to get hold of. Considering they are supposed to be the "Ultimate" mince pies that Marks and Spencer sell, I was thoroughly disappointed that not only was I unable to get hold of any in the huge Birmingham High Street city centre store but also that they had no idea if they would be getting a new delivery in before Christmas. In the end I had to travel down from Birmingham to London to obtain a second box of these pies for my '12 Pies of Christmas' video, which I think is pretty unacceptable but I hope at least highlights the lengths the Pierateers are willing to go to provide the pie fans with the pie reviews they crave. Here's hoping that in the future Marks and Spencer do a better job of getting their pies to the people!